Mocha Mousse & marketing magic 🟤

Excited to see my opinion article live on Campaign US✨ At CROING l Creative Agency, our focus is on helping brands connect with people, and in this piece, we explore how hashtag#MochaMousse, Pantone's color of the year, taps into people’s growing preference for food-like elements to evoke emotions—a trend also highlighted in the Pinterest Trend Report.

Marketers, you’ll find insights on how to incorporate the color into your 2025 campaigns, communication strategies, products, and launches. Give it a read and let me know your thoughts!

Thank you, Luz Corona, MPS✨ for inviting us to share our POV and for everything you do to elevate diverse voices! Special thanks to Anggie Salazar, Carolina Didulski, Gabriela Torres Bighetti, Ana Da Silva, Camila Lessire Briceño, and all the hashtag#CROINGERS for contributing to the piece!

🗞️ 👉 https://lnkd.in/d-U3GrdA Alejandra Salazar. Founder and CEO at Croing.