WELCOME to the CROING Creative Club 2026 💙
- Alejandra Salazar
- Jan 8
- 1 min read

WELCOME to the CROING Creative Club 2026 💙
The World Cup inspired us to think about this year’s color and concept: global thinking, local hearts in LUMINOUS BLUE, or as we like to call it, CROING BLUE 🔵 and it sets the energy you will get from us this year!
CROING l Creative Agency was founded with the mentality of: why just watch the game when we can build our own dream team of Croingers and clients? That is why we are part of the 0.1% of creative agencies founded by a woman and 100% female-led. This gives us a perspective that is truly needed in marketing today.

CROINGERS, both team members and clients, are thinkers, visionaries, and passion-driven creatives who not only understand the nuances of the game, but truly love it.
Practically, you will start seeing our color everywhere: in our presentations, emails, merch, gifts, and content, replacing our lovely 2025 green, LIME SPROUT.
Who’s ready to play on the winning team? 👇
I’m Alejandra Salazar, Founder & CEO of CROING l Creative Agency where we work with brands that want to get closer to their audience. Here, I share audience insights, creative industry events, culturally relevant campaigns, and spotlight women in the industry. Follow me and join the conversation.

