What makes us — us: Culture, AI, and Real-Time — my newest keynote ✨
- Alejandra Salazar
- May 7
- 1 min read
If you've been following me lately, you’ve probably seen me reacting to real-time marketing moments, diving into how hashtag#AI is transforming the creative process, and emphasizing how culture is at the heart of everything we do at CROING l Creative Agency. The reactions and feedback I’ve received so far have been incredible, and it’s truly exciting to see how these ideas are resonating with people.
Here’s a quick glimpse of what I cover in the keynote:
✅ Culture Makes Us Belong: Culture is the most powerful currency of belonging. It shapes how we communicate, relate, and build meaningful relationships. As marketers, brands and companies shouldn't speak at people—let them speak first, and reflect that back through your brand.
✅ AI Makes Us More Human: AI doesn’t take away from creativity—it amplifies it. It helps us push boundaries and explore new possibilities, making our ideas smarter, sharper, and more impactful.
✅Reacting Makes Us Relevant: It’s not just about reacting quickly—it’s about being strategic and knowing when to tap into real-time events, trends, and cultural moments. Speed doesn’t mean rushing. Relevance lives where the timeless meets the timely.
I delivered this keynote for the first time last week at an event (more on that soon!) — and now it’s available for companies, teams, and brands ready to transform the way they connect. If you're interested in how these insights can elevate your strategy, reach out to carolina@croing.com 🚀
I’m Alejandra Salazar, Founder & CEO of CROING l Creative Agency. I share audience insights, creative industry events, culturally relevant campaigns, and spotlight women in the industry. Follow me and join the conversation.
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