šš½ Latinas driving sales: Nordstrom x Latinas in Beauty
- Alejandra Salazar

- Sep 29
- 1 min read

NordstromĀ showing the importance of creating spaces for the ones creating trends and driving retail in beauty sales, aka Latinas šš½Ā CROING l Creative Agency!
Together withĀ Latinas in BeautyĀ andĀ The Folklore, we spent the evening surrounded by real conversations, shared journeys, and faces shaping the future of beauty.
As a Latina-founded creative agency,Ā hashtag#CROING, Iāve spent hours learning, thinking, and promoting our community as I know we are at the heartbeat of culture. The future of beauty in the USA is inclusive, diverse, and ALSO SPEAKS SPANISH, and Iām proud to be part of shaping it.

It was beautiful meetingĀ Emily PerezĀ andĀ Nadine M. TapiaĀ from Latinas in Beauty,Ā Christian R.Ā from Nordstrom (loved our talk š„¹), Marianne Vegas Brandt,Ā Bree Jensen, MA,Ā Leanne Gabinelli,Ā Amy AnaizĀ (twin sisters).
Extra special to share it with our long-hair singer-songwriter talentĀ Kakush GonzĆ”lezĀ and my beautiful mother Yanira ā¤ļø
IāmĀ Alejandra Salazar, Founder & CEO ofĀ CROING l Creative AgencyĀ where we work with brands that want to get closer to their audience. Here, I share audience insights, creative industry events, culturally relevant campaigns, and spotlight women in the industry. Follow me and join the conversation.





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