👏🏽 Latinas driving sales: Nordstrom x Latinas in Beauty
- Sep 29, 2025
- 1 min read
Nordstrom showing the importance of creating spaces for the ones creating trends and driving retail in beauty sales, aka Latinas 👏🏽 CROING l Creative Agency!
Together with Latinas in Beauty and The Folklore, we spent the evening surrounded by real conversations, shared journeys, and faces shaping the future of beauty.
As a Latina-founded creative agency, hashtag#CROING, I’ve spent hours learning, thinking, and promoting our community as I know we are at the heartbeat of culture. The future of beauty in the USA is inclusive, diverse, and ALSO SPEAKS SPANISH, and I’m proud to be part of shaping it.
It was beautiful meeting Emily Perez and Nadine M. Tapia from Latinas in Beauty, Christian R. from Nordstrom (loved our talk 🥹), Marianne Vegas Brandt, Bree Jensen, MA, Leanne Gabinelli, Amy Anaiz (twin sisters).
Extra special to share it with our long-hair singer-songwriter talent Kakush González and my beautiful mother Yanira ❤️
I’m Alejandra Salazar, Founder & CEO of CROING l Creative Agency where we work with brands that want to get closer to their audience. Here, I share audience insights, creative industry events, culturally relevant campaigns, and spotlight women in the industry. Follow me and join the conversation.
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